NEW DELHI: Bollywood heartthrob Ranbir Kapoor is latest to join the list of sports celebrities and ambassadors of Swiss watch brand TAG Heuer, which approval loverboy quintessential Indian film Shah Rukh Khan is also received. 

"In India, we are proud to have two of the best names in Bollywood TAG Heuer sports and we see a great future with them in the coming years," said TAG Heuer CEO Stephane Linder said in a statement. 

Ranbir, who belongs to the popular Kapoor family of Bollywood, has signed for a "long term partnership" with the brand. He says "TAG Heuer has always been one of my dreams." 

"It started when I was very young, it was the first watch that I wanted to own my life. Remember my parents gave me on my 13th birthday So now, which is associated with the brand is very humbling for me. Really I have to pinch myself to believe I am part of the TAG Heuer family, "Ranbir said. 

He believes that brands stands for "prestige, precision, passion and performance." 

"I think it's something that everyone and everything I identify with;. The way I look at my career, my life I think these are very important to how one should approach your life, work and relationships" added the star of films like "Rockstar", "Barfi!" and "Yeh Jawaani Hai Deewani". 

The brand has a team of renowned international sports stars and celebrities including soccer superstar Cristiano Ronaldo, tennis champion Maria Sharapova, actress Cameron Diaz, Formula One world champion Jenson Button, World Rally Champion Sébastien Ogier and entire crew of 2013 winner of the America's Cup Oracle Team USA ..