South Indian super star Rajinikanth’s movie “Kochchadian” is making sensation as it is the first movie to be made using Motion Capture technology. They are spending 15 crores on the campaigning of this movie. They are going to set up 4000 hoardings of this film only in Chennai. “Kochchadian” is going to mark a new record in terms of its marketing in South India. The movie’s audio release function will be held in Chennai on 9^th March. They will be releasing the film in 6 languages at the same time. Deepika Padukone is the female lead in the film. AR Rehman is the music director of the film. Rajinikanth’s daughter Soundarya is the director of the film.